Response to Connar

Connar asked the question if companies change their ways in once not being environmentally friendly to becoming environmentally friendly, if this will help them in the long run. I definitely think that yes it will help them. Although I will not lie and say I am not one that believes in one person can make a difference, but if a bunch of "one persons" add up to a lot, then it can make a difference. And so yes it does literally have to start with one person, but it needs to be a mass amount to really make a difference... So yes by changing to going green will be a great move for a company. Especially in times like this, people think a lot higher of green companies. So maybe it will cost you a little more to convert your company green, but it will increase your sales because people will want your product knowing you are green, and it will also increase your respect and company name.

Don't you agree that your company reputation and brand name is worth spending a little more money?

Environmentalism: Hybrid cars

Hybrid cars have been a great impact on many parts of our society the past decade. The marketing of hybrid cars has been very good, with the help of the government, but it has slowly gone down. When hybrid cars first came out, the government offered tax returns of about $2,000 the first year of purchase, depending on the model they ranged from $1,500 to $2,000. Over the years the incentives have gone down to the point where most cars get little to nothing in regards of a tax return. Hybrid cars are still marketed by companies that you are saving a lot on gas money because they get much better gas mileage compared to normal gas-powered cars. But, it's funny because I have done the math out, and while factoring in how much more you are paying for the car, roughly about $8,000 varying by model, you actually have to drive the car about ten years until you even break even. There also is a problem with hybrid cars where after about six to eight years the battery dies and you need a new one, which of course isn't covered by most warranties. This battery is another $8,000, so breaking even if pretty much out of the question.

I am not against hybrid cars by any means, I just feel like they are marketing with misleading information. You are not really saving money, if anything you may break even at the end but you may be losing money also. I think that is hybrid cars were the same price as a normal gas-powered car, then everyone would be a lot better off and there would be a lot more proportionately on the road. I think the only way this will happen any time soon will be if the government gives not only a tax return again, but a lot better one so it evens out to break even before you leave the lot. I'm sure eventually there will only be hybrid cars offered from dealerships but that is probably sixty or so years away, so until then they government should offer full tax returns to compensate so can we really make a difference.

Do you guys agree with me, or am I talking crazy talk?

In Response to Meghan's post

A fellow peer of mine Meghan Hardy made a similar post to my original about the 4 P's in marketing. She ended her post with a question asking "what do you think the most important P is?" when dealing with looking for a job. Although such a simple question, it is much harder than you first expect if you really consider everything that comes into play. Again, I must decide, and I am going with Price. Although the location, your chance of advancement, and what the job is itself is all extremely important; price has the biggest and largest role in effect. When thinking about price, it has to do with the Promotion because job advancement means more money. It also has to deal with Place because depending on the location of the job factors into if the salary and commute is worth it or not. Lastly, it has to do with Product because if it is a good company or not will let you know if you expect to actually get your paychecks, and if you have job security or not. So, price is really a summary of the 4 P's in marketing. It is very important, and without price you cannot really make a solid decision on taking the job or not.

Do you think Price is the most important factor?